This is a project developed during my Masters Cultural and Media Studies at London South Bank University, concluded on May 2011

How can virtual ethnography focusing on memory practices assist in understanding cultural memory?


Dissertation abstract:

Today there is a large quantity of data related to personal memories circulating in the Internet, raising public concerns around practices of surveillance. In this paper I will present a reflexive analysis of a virtual ethnography project developed with volunteers. I will be locating in the technologies of the Internet the agencies responsible for memory mediation to be able to reflect on how this process is operated. Using the Actor-Network theory I will be recognising the essential roles that non-human actors have in relation to the network the project is creating, observing on those objects their modes of affection. Through reflecting on my position as the researcher, I will argue that inside the Internet, one needs to adopt a submissive role: mediate while being mediated. It is necessary to accept the fragility of data, as it is a circulating and transformative agency in the Internet, as a product of the negotiation of mediating entities within a collective. Realising that at the same time it brings continuity for the network, the network itself creates strategies de-centralising power and control while distributing the data into new relations.

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